Here’s how I see things.

I'm an executive creative leader with well over two decades of experience in all media.
I've worked at big agencies and small ones. My clients have spanned every industry I can think of.
And my work has earned some of advertising's highest honors.

Since 2010, I've worked mainly in healthcare, with deep experience in DTC and HCP.
I've launched countless brands and unbranded projects, both nationally and globally.
And I've helped guide and grow several agencies, across offices.

But what I'm most proud of are the teams I've led, the brands we’ve built together,
and the impact we’ve made on real people everywhere.

We’ve inspired those who face the horrors of multiple sclerosis to greet each day with enthusiasm.
We’ve taught caring adults how to heal children who are recovering from emotional trauma.
And we’ve given chronic disease sufferers a way to encourage each other to improve their lives.

So, please, hire me to work on practically anything. Just don’t be surprised if I obsess over
every word of the copy, the tiniest nuance of the strategy, or the most subtle detail of the layout.

I care.

Here’s where I’ve worked.

Executive VP/Creative Director — VML
(Washington, DC & New York, NY)
August 2010 to Present

 Freelance Creative Director/Copywriter
(Various Agencies Nationwide)
November 2009 to August 2010

Associate Creative Director/Copywriter — Arnold
(Boston, MA & Washington, DC)
October 2002 to November 2009

Senior Copywriter — Earle Palmer Brown
(New York, NY & Washington, DC)
January 2002 to October 2002

Senior Copywriter — Rosenthal Partners (RP3)
(Bethesda, MD)
February 2000 to January 2002

Copywriter — August, Lang & Husak
(Bethesda, MD)
June 1996 to February 2000

Freelance Copywriter
(Various Agencies Nationwide)
November 1994 to June 1996 

 

Education:

University of Maryland College Park
B.A. in Advertising/Journalism
Minors in Music & Psychology

Here’s how my ego’s been boosted.

Cannes Lions

The One Show

Communication Arts

The Clios

New York Festivals

London International Awards

Creativity Gold Medals

The O'Toole Awards

Effies

The Webby Awards

W3 Awards

Mixx Awards

Luerzer's Archive

Print Regional

Echo International Awards

National Addys

District 2 Addys

Local Addys/Best of Show

The SIGI Awards

Brandweek's Technology Marketer of the Year (Vonage)

MM&M

DTC

 

As A Judge:

The Clios

National Addys

O’Toole Awards

WPPed Cream Awards

SIGI Awards

Audiences are people. Agencies are people. Clients are people.
And, in order to move forward, people need to believe in something.

That’s where I come in.

During my career, I’ve helped several agencies and countless partner companies
flourish beyond all expectations. I’ve helped them through launches, mergers, recessions,
and cultural transformations. I’ve helped digital marketers learn brand strategy.
I’ve helped brand marketers become digitally savvy. I’ve played either a leading or key role
in about $100 million in new business wins. And I’ve helped colleagues
from all levels and departments hone their respective crafts.

How?

By listening to them. By learning from them.
And by measuring success not by my own creative strength, but by my ability
to make everyone around me stronger — my ability to give them something they can believe in.
Something they can be part of. And be proud of.

Sometimes it’s about believing in a strategy or an idea.
Sometimes it’s about believing in a brand’s values or an agency’s vision.
Sometimes it’s about helping people believe in their own teams, or even in themselves.

So, if you see something you love on this site, I’m happy to share the credit.
And if you see something you don’t love, give me a call.
I’m happy to chat about how it could be better.

Then, let’s get to work — making your agency, your brand, your creative department,
or your next campaign something we can all believe in.

Here’s how I grow business.